Analyzing User Privacy Expectations from the Eyes of a Software Developer

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The development of the contemporary concept of privacy, which first appeared in the renowned paper (The Right to Privacy) penned by Louis Brandeis and Samuel Warren in 1890, has been a revolutionary milestone that has paved the way for modern privacy standards.

Over the past century, privacy concepts and expectations have evolved to what is now known as Data Privacy Standards. As such, data privacy laws and regulations have been introduced by countries that honor users’ privacy and the right to be left alone.

With the introduction of GDPR and CCPA, people frequently have expectations about their privacy. However, privacy expectations typically fall short as websites violate users' trust by collecting, buying, selling, or analyzing their personal data.

## Privacy From the Eyes of a Software Developer

As part of their education, software developers receive training to create and build software programs that offer users personalized services. Consequently, there are situations when software programs collect consumers' data without their awareness. This is also true because certain apps are made to leverage user data to provide customized services.

Software developers create a wide range of applications offering multiple services, including online banking, shopping, and social networking. However, sometimes these software programs gather information from users who did not intend for the program to do so and save information users did not intend for the program to save, which could result in privacy breaches. The concept of consent should be honored.

For instance, consumers who use the applications are known to grant permission (consent) to applications that ask for access to their data without carefully considering the requests' substance because they believe the programs to be trustworthy. And let's face it, no one has the time or energy to read pages of Terms of Service or Privacy Policies.

With everyone rushing to maximize the use of applications for everyday activities, personal data often lands in the hands of individuals who can use it for illicit purposes. Therefore, if applications ask users for information they do not anticipate the applications to gather, it may result in users providing information, such as their location, to the program without their awareness, endangering their privacy.

Users' privacy is immediately invaded when applications acquire and utilize their data in an opaque manner because users do not anticipate the application collecting and using their data. To handle user data transparently in software applications, it is crucial for software developers to comprehend users' privacy expectations when creating apps.

## Dilemma Developers often develop apps based on their beliefs about user privacy expectations or referring to their innate expectations of privacy as a user because there are no systematic techniques to extract user privacy requirements.

Assumptions made by developers on user privacy expectations are similar to those made by developers when acting in the user's place. When creating software applications, developers consider their personal assumptions when assuming users' privacy requirements.

## User Privacy Expectations Numerous researchers have looked into how software programs should meet users' expectations regarding their privacy and how often this is not the case. Their research showed that actual website behavior, particularly regarding data collection and deletion, significantly differs from what users expect.

Users have much different privacy expectations than software developers. When using software applications, developers are shown to have lower privacy expectations than consumers, and they, by default, expect programs to collect more data than users.

Developers must ensure transparency of data collection or sharing activities and incorporate the ‘Privacy by Design’ principle for meeting user privacy expectations. This ensures that users can interact with the software without worrying about compromised privacy.

Data privacy laws also mandate businesses to ensure their data collection, processing, and sharing activities comply with local and international laws to avoid noncompliance penalties and a loss of customer trust in case of a data breach or a fine. As a result, software developers must be mindful of their development activities and ensure their development processes include using state-of-the-art privacy infrastructure.

A centralized Privacy Center must be established for websites that already gather, use, or share user data to address user concerns. Users should be able to easily explore a website and find answers to their questions from a single location without having to look through several different pages.

## Privacy Center Embedding privacy is crucial to guarantee that your consumers enjoy a secure browsing experience on your website. This is partly because users expect this in today’s modern age. Privacy Center enables users to categorize a business’s Terms of Service, Privacy Policy, Cookie Policy, Refund Policy, Data Subject Requests, and other essential documents on one page.

A straightforward approach for people to control their personal information that has been shared with a website is through a privacy center, much like how corporations and development teams control their operations.

With the help of the Privacy Center, users may find all the information they require about a company's data operations in one place rather than going through numerous pages and paragraphs.

Software developers are increasingly implementing intuitive Privacy Centers on websites due to the tight guidelines placed on businesses by data privacy regulations.

## Conclusion The importance of user data privacy in software development has increased exponentially. Consumer rights and data breaches aside, successfully managing users’ data is crucial for business success. Your company may lose money, time, reputation, and other things if you disregard data privacy rules and user privacy expectations.

If you’re a software developer, you should adhere to a methodology containing core privacy principles emphasizing privacy and security by design. Less is spoken, though, regarding data protection as it relates to creating software, both by default and by design.